We were given a brief which told us we had to film two different adverts, one in studio and one outside studio. The adverts had to be either a film genre or classic film. My group filmed a James Bond themed advert called “In it to win it” and the other was a romantic comedy called “The love of your life.” Both adverts were filmed and edited in the time given. I found that both adverts were conformed to the brief except “In it to win it” was a couple of seconds to long.
The strengths of “In it to win it” were that we had good shots and we had a good story line also we got some good shots of shuffling and a card trick. The weaknesses of the advert were that the sound quality of the voices may be a bit quiet and that there wasn’t a tag on the coke bottle. The mise-en-scene of the advert is good because it was in a dark room but when we turned up the lights it gave it a really good effect. The sound is good because just as we introduce the characters of the advert in a lock stock style the music kicks in. I think there is minimal movement so this made the advert a lot better.
The strengths of “The only love of your life” we had a good story line and it was quite a simple advert to film. The weaknesses of the advert were that the sound quality of the voices may be a bit quiet and that there wasn’t a tag on the coke bottle. The mise-en-scene of the advert is good because it outside so we didn’t need to use lighting because it was a sunny day. The sound is okay because there is a romantic song but I think it is a bit to cheesy. I think there is quite a bit of movement which makes me think that the advert wasn’t as good as it could be.
Monday, 1 June 2009
Love Of Your Life

Our editing didn’t go to well because there was always at least one member of our group ill. On the last lesson we were all in and we pulled it all together. The whole advert is now complete and I have learnt how to edit properly without any gaps. Also I can use the Mac Pro’s properly for setting the scratch disk, capturing video along with other things.
Tuesday, 17 March 2009
Eyebrows
This advert is very weird and funny at the same time. Its effective because it catches you off- gaurd with it's randomness and creepyness. The CGI is very effective, so much so that you might think the things they do are real.
Condoms
This advert may have been banned but it is still one of the funniest commercials of all television history. The punchline shocks and sends a clear message without even touching on the subject.
Horse Wave Surfer
This Advert is very imaginitive and really makes an impact on the watcher just because its so surreal. The voice-over is very intense and sounds really poetic. The slogan is "the best things come to those who wait" and its one of the most famous beer adverts of all time.
Monday, 16 March 2009
Nike: Take it to the next level
This advert, like many other football commercials shows the best players in the game showing off thier skills, but this time the veiw is first person.
Tuesday, 24 February 2009
Audi Q5
i think that this advevrt is effective because of the way they use a child like drawring to make a really sophiscated car.
It is really catchy to me because youdont know what the is going to happen or what is being created until further into the commercial where you geta glimps of the car as it is being assembled.
It is really catchy to me because youdont know what the is going to happen or what is being created until further into the commercial where you geta glimps of the car as it is being assembled.
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